Enhancement Strategy for Improving Cash Flow at Maju Mart Gas Store
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Abstract
This paper explores strategic methods to enhance cash flow at Maju Mart Gas Store. Cash flow is a critical component of financial health, especially for small to medium-sized enterprises (SMEs) such as retail gas stores. Effective cash flow management ensures the business can meet its obligations, reinvest in operations, and maintain financial stability. This paper aims to identify these issues and present enhancement strategies, including optimizing inventory turnover, negotiating supplier terms, improving sales forecasting, and adopting digital payment systems. The descriptive method is used to analyze the current financial condition and to suggest practical improvements based on observed data and trends. Data collection methods include: Analysis of financial documents, namely a review of monthly sales reports, expense sheets, and cash flow statements from July to December 2024. The findings show that by analyzing the current financial and operational practices of Maju Mart Gas Store through descriptive methods, this study provides data-driven strategies to improve cash flow. Implementing better inventory control, offering modern payment options, and adopting digital financial tools can significantly improve the store's liquidity and profitability.
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