International Journal of Accounting and Business Administration (IJABA) is a peer-reviewed, open-access academic journal published by Buana Pustaka International Publishers. The journal is committed to publishing high-quality scholarly works that contribute to the development of knowledge and practice in the fields of accounting, business, and public or private administration. IJABA serves as a platform for researchers, academicians, professionals, and practitioners to share original research articles, conceptual papers, and literature reviews that are relevant to both academic and practical advancements.

All manuscripts submitted to IJABA undergo a rigorous editorial screening followed by a double-blind peer-review process, in which the identities of both authors and reviewers are concealed to ensure an impartial and objective evaluation. This process is designed to uphold the journal’s commitment to academic integrity, originality, and scientific merit.

The journal welcomes a wide range of topics related to financial accounting, management accounting, auditing, public sector accounting, corporate governance, business strategy, organizational behavior, public and business administration, entrepreneurship, innovation, and sustainability in business practices. IJABA encourages interdisciplinary approaches and research that reflect contemporary trends and challenges in accounting and business administration.

Vol. 1 No. 2 (2025): International Journal of Accounting and Business Administration

Published: 2025-07-02

The Influence of Service Quality in Increasing J&T Express Customer Satisfaction

Reni Puspita Sari; Bambang Santoso | 19-26 Pages

Han So Hee’s Influence as a Brand Ambassador: A Study on Somethinc’s Brand Image and Sales Growth

Aning Karwati; Bambang Santoso | 27-36 Pages

The Impact of Digital Marketing Strategies on Sales Volume Growth in Culinary MSMEs in Surabaya

Muhammad Ilham; Bambang Santoso | 37-47 Pages
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International Journal of Accounting and Business Administration (IJABA) is a peer-reviewed, open-access academic journal published by Buana Pustaka International Publishers. The journal is committed to publishing high-quality scholarly works that contribute to the development of knowledge and practice in the fields of accounting, business, and public or private administration. IJABA serves as a platform for researchers, academicians, professionals, and practitioners to share original research articles, conceptual papers, and literature reviews that are relevant to both academic and practical advancements.

All manuscripts submitted to IJABA undergo a rigorous editorial screening followed by a double-blind peer-review process, in which the identities of both authors and reviewers are concealed to ensure an impartial and objective evaluation. This process is designed to uphold the journal’s commitment to academic integrity, originality, and scientific merit.

The journal welcomes a wide range of topics related to financial accounting, management accounting, auditing, public sector accounting, corporate governance, business strategy, organizational behavior, public and business administration, entrepreneurship, innovation, and sustainability in business practices. IJABA encourages interdisciplinary approaches and research that reflect contemporary trends and challenges in accounting and business administration.

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